In 2000, Dr. Dennis Gross, a New York City dermatologist with a unique point of view, disrupted the beauty industry by asking people to peel daily. His peers thought it was a radical idea. Undeterred, he perfected the formula and his technique, and the Alpha Beta® Peel was born—a patented daily peel safe for at-home use. Expect to see fewer fine lines, a more even tone and texture, and immediate radiance. This universal formula contains a combination of five acids, ideal for first-time peel users and those of all skin types.